Brand building consumer PR and creative campaigns that provoke action are in our DNA at Pead.

Our outstanding pedigree in B2C communications has been built over the last 22 years by producing best-in-class work that cuts through the clutter and delivers a measurable impact for our clients. Pead’s consumer team attracts and retains clients looking for strong strategic thinking, creative-led campaigns, and multi-channel integrated solutions.

We thrive on working with local Kiwi-owned businesses and entrepreneurs, to large global brands, delivering everything from media relations campaigns and content production to influencer and ambassador management, social media campaigns and sponsorships to events, and activations – all backed by robust strategic thinking and top-notch delivery.

From generating awareness and talkability, to driving sales results, our team of skilled storytellers, media experts and event dynamos know how to land coverage and get your brand in front of the right people. And with a strong network of partners and collaborators, we can bring any brief to life, no matter how big or small.

Keen to talk more?

Contact anna.farrera@pead.co.nz or sarah.munnik@pead.co.nz

Services include:
  • Communications strategy
  • Copywriting, op-eds, and scripting
  • Proactive media relations
  • Content production
  • Influencer and ambassador management
  • Sponsorships
  • Event management and activations
  • Media integration and sponsored content
  • Creative send outs
  • Media training
  • Issues management

Want ideas that cut through?

Drop us a line

Pead always deliver. The team work fast, are really engaged, have great communication and best of all they create solutions within whatever budget we give them.

Michael Morton, Head of Brand & Business Strategy, Federal Merchants & Co.

I am so grateful to have you guys as creative partners on Best Foods. Thank you!

Nabomita Bagchi, International Marketing Director, Unilever

Pead has been our exclusive comms partner in New Zealand for years. The Pead team take the time to really understand our business and translate this into ongoing strategic thinking and implementation that delights. Whether it’s hustling stakeholder engagement, securing earned media coverage, translating their work into above the line ideas or advising on issues, they are a true partner and operate as an extension of Xero.

Natalie Weber-Benning, Head of Communications NZ, Xero

The Kindness Collective is grateful to have the support of Pead, who provide us with pro-bono communications consultation, PR, marketing and design work. The people at Pead have truly become part of our team, and it’s clear they care deeply for our cause. Through their work, our media presence and share of voice significantly increased in 2022. As a result, donations for our Christmas Joy Store campaign increased by 250% on the previous year, which enabled us to provide over 10,000 children in need with presents and food. Pead's time, passion, dedication and expertise empower us to truly make a difference in the lives of thousands of Kiwis.

Sarah Page, CEO, Kindness Collective Foundation

Marketing is a very subjective area and especially so when what we do at Southern Cross Partners isn’t widely known to the public. However, when looking for a marketing partner the team at Pead were an easy decision for us. They understand what we do and can explain it in simple terms to give us a more engaged audience and with that, better leads and great customers. Also, nothing is ever an issue for the Pead team and any task from strategy to execution is always taken on with enthusiasm to do their best work for us and our customers.

Cam Harper, Managing Partner, Southern Cross Partners

We’ve been working with Pead for over 5 years now as our PR agency. Their assistance on several product launches, team sport partner activations and local influencer seeding has helped cement PUMA as one of the leading sport and streetstyle brands to localise in the Kiwi market.

Tatum de Silva, Marketing Manager - New Zealand, PUMA

The team at Pead are a trusted partner. Working with the corporate communications team at Pead over the past three years, they have become a valuable extension of the UP Education communications team. Whether it is problem solving, delivering insight-led solutions, distilling complex information or hands-on media relations, the team provide a level of support that instils confidence and delivers results.

Alexandra Wither, Head of Corporate Affairs, UP Education

Pead has been Best Foods’ trusted agency partner since 2017, conceptualising impactful campaign ideas that has not only helped grow the brand double-digit and achieve market leadership in NZ but also inspired many kiwi households to reduce food waste with Best Foods mayo. Strong media relations, great digital capabilities, and an amazing team!

Jaime Tham, International ANZ Marketing Lead, Unilever

Corporate

Creative

Digital & Social